my mantras

WHO I AM

I’m Ian, a creative thinker, brand strategist, and self-taught problem-solver with nearly two decades of experience in the creative industry.

My career has been anything but ordinary. From working with globally recognized brands like Ford, Monster Energy, RedBull, The Home Depot, Vans, and so many more, to traveling the country in a converted school bus, I’ve built a life and career that blend freedom, creativity, and results.

I’ve always believed that growth comes from stepping outside the traditional path, which is why I’ve charted my own course—combining resourcefulness, adaptability, and a “No Rules In Life” ethos to create work that stands out and inspires.

WHAT I DO

  • Creative Direction: I lead with vision, guiding projects from concept to completion.
  • Brand Strategy: I craft identities that resonate, ensuring brands connect meaningfully with their audiences.
  • Content Production: From high-quality visuals to scroll-stopping campaigns, I create multimedia content designed to captivate.
  • Marketing Execution: I analyze, adapt, and execute data-driven campaigns that deliver measurable results.

What sets me apart is my ability to move seamlessly between roles, tools, and challenges. My experience spans digital advertising, visual storytelling, and strategic problem-solving, all anchored by my deep understanding of what it takes to make a brand thrive.

WHAT I BELIEVE

Life is a constant evolution, and I live by a few simple truths:

  • “If you’re not learning, you’re not growing.” Every project is a chance to expand my skills and perspective.
  • “Be better, do better.” I’m driven by the idea that there’s always room to improve, refine, and create with purpose.
  • “No Rules In Life.” To me, this means thinking outside the box and breaking away from convention to embrace creativity and growth.

These principles guide my work, my decisions, and my approach to life—both professionally and personally.

HOW I WORK

I combine technical expertise with creative intuition. My multidisciplinary skill set includes Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, and After Effects) and Davinci Resolve, web platforms like Elementor, Shopify & Squarespace, and tools like Notion and Slack to keep projects streamlined and effective.

Whether collaborating with a team, building something from scratch, or refining an existing concept, I thrive on transforming ideas into outcomes.

WHAT FUELS ME

When I’m not working, I’m out in the world discovering new inspiration. I’m passionate about art, music, traveling, and the outdoors, always balancing my professional drive with personal creativity. I love good food, great people, and meaningful conversations that spark new ideas.

Curiosity keeps me moving forward, and I’m always looking for the next opportunity to grow, learn, and create something amazing.

SKILLS

Creative

Graphic Design 18 years
Photography 18 years
Video Production 10 years
Web Design 12 years

Analytical

Marketing 15 years
Business Strategy 10 years
Workflow Opt. 7 years
Systems Architecture 8 years

Hybrid

Mentorship 7 years
Consulting 7 years
Coding 3 years
DIY 33 years

TRAITS

🧗‍♂️
Adventurous
Fearless explorer
🔥
Rebellious
Challenges norms
💎
Raw
Embraces authenticity
💪
Resilient
Always ready
🔄
Versatile
Adaptable soul
🌟
Authentic
Genuine self
🚀
Driven
Relentless executor
🧠
Strategic
Plans meticulously
🔨
Hands-On
Practical solutions

VENTURES

video.log series

video.log series